ENG

WS. WORK-LIFE-BALANCE. 19.11.2017 A. KEY VOCABULARY a nervous breakdown -  нервный срыв  The first sign of breakdown is when you start thinking that your work is more important than anyone else's.  a clutter - беспорядок  tranquility tranquil prosperity prosperous  prosper prosperously multitask It's idiotic to multitask if it compromises the success of any single thing.  multitasker  aesthetic  aesthetically clutter cluttered  juggle juggler harmony All animals are in harmony with their environment, except for one: humans.  harmonious harmoniously holistic holistically  B. DISCOURSE Expressions for introducing a new point One point to consider is that... Another thing would be that... The main thing you'd need to think about is... A further consideration would be that... There are a few things going on here...

UNIT 6. JOKES AND HUMOR 1. DISCUSSING DIFFERENT TYPES OF COMEDIES  1) TYPES OF COMEDY hilarious - веселый funny joke - смешная шутка  clever pun - уданчый каламбур laugh-out-loud performance - очень смешное выступление genres - жанры slapstick - эксцентрическая шутка Slapstick is a very physical type of comedy, like slipping on a banana peel. Charlie Chaplin is still well-known for his slapstick comedy. There's nothing better than some good old-fashioned slapstick comedy. routines - повторяющаяся последовательность действий physical mishap - физические неудачи calamity - бедствие knee-slappers - уморительные шутки black humor - черный юмор  Black humor takes an unhappy event and presents it in a funny way. Black humor is an important way of dealing with tragedy. practical joke - розыгрыш My son is always playing practical jokes on me.  prank - проделка  A practical joke is a funny trick or prank that is a...

WS. CHANGES IN THE INDUSTRY. 14.11.2017 A. VOCABULARY scale back - reduce ramp up -  increase They waited too long to  scale back  their property investments and mistimed their transition into personal finance.  To avoid bankruptcy, larger enterprises must scale back (and eventually phase out ) an existing business model while ramping up their investment in another.  phase out - gradually stop producing Companies can try  phasing out  unpopular products, branching out into new industries, and increasing their marketing budgets.  hold up - remain strong Sales are holding up for now and we are gradually expanding into new areas.  For sales to hold  up, these companies must continually develop innovative and popular products.  take on - challenge opt for - choose ride-sharing  - совместное использование Whereas ride-sharing apps have taken on the taxi industry, when it comes to long-haul flights most passen...

F2F. TALKING ABOUT E-COMMERCE. 14.11.2017 A. KEY VOCABULARY a web presence a customer base  Having a web presence would greatly expand your customer base . a brick-and-mortar store  overheads (накладные расходы) One of the definite advantages of running an online store as opposed to a brick-and-mortar store is the reduced overheads involved.  a growth opportunity This is something that would be nigh-on (почти) impossible for a local bookshop in a small town to do without having an online store and it's really an important growth opportunity.  a new business model I'd say that one of the biggest drawbacks would be that  you'd need to adapt to a new business model.  walk-in customers Instead of relying on walk-in customers , you could sell books to customers around the country.  a niche market Another big plus would be that you'd be able to try and appeal to niche markets.  pay off (be worth it) It's a bit of a risk, bu...

WS. FINANCING. 08.11.2017 A. KEY VOCABULARY assets - sth of value that a company owns, which can be used or sold to pay debts (активы) shares - units of equal value into which a company is divided and sold to raise money (акции) collateral - a house or sth valuable that you promise to give to somebody if you cannot pay back money that you borrow (обеспечение) capital - a large amount of money that is invested or used to start a business equity - the value of a company's shares or profits (собственные средства) No doubt , getting money from friends and family is the easiest, but it's not really the best option. Ideally , we'd get an angel investor, but we don't know any reach people. A loan wouldn't be ideal but it is, arguably , the easiest and most reliable way to raise capital. If you ask me , selling shares would be a big mistake. I must say that a bank loan is best option for a company that doesn't want to sell its shares. Different type...

F2F. COMMUNICATING CLEARLY. 08.11.2017 A. KEY VOCABULARY Gestures - body language used to convey a meaning without words Paralinguistics - verbal communication separate from the language itself   Miscommunication - when someone's meaning is interpreted incorrectly Infer a meaning - to use indirect language to say what  you want, without saying the exact words  Soften a remark - to make a comment less direct to avoid offense flirt (with sb) - флировать (behave towards sb as if you find them sexually attractive, but not in a serious way) Women lift their heads to show more of their neck when they're flirt .  Both girls like Conrad, and they're always flirt with him.  lean - склоняться People who lean towards each other are displaying an interest in each other.   She leaned towards him and whispered in his ear. I think she fancy him.    clench - сжимать A clenched fist shows anger bear sth in mind - иметь в вид...

1. ANALYZING A SPEECH 1) EARLY WRITING evidence -  He made many claims, but he presented no evidence to support them.  speech -  generation -  His speech was targeted at the younger generation.  explored -  She talked about exploring new methods.  ancestors -  Do you know who your ancestors were?  debate - обсуждать Ethan listened to the debate over climate change.  format -  The storytelling format has changed a lot.  2) SIGNPOSTING to let your audience know you will start your speech and make the first point: To start with,  I'd like to thank everyone for coming. I'd like to begin by  talking about our new books. The first point I'd like to make is  that the library is a safe place to meet. to let your audience know you have finished a point and are about to introduce a new point.  More than this  infers that the next point is more important than the last: In additio...